Our Stories: The making of intent

Intent: Our Talent

“We wanted to create content that was authentic and beautiful.”

Jane Brearley, Founder

Please don’t tell me there is no diverse talent out there that is total bullshit. Once again, for those at the back, diverse talent is out there, and it isn’t hard to find. Do the work.

For our website and all our materials, we didn’t want to use stock photography as we wanted to create content that was authentic and beautiful. As well as supporting independent companies who have the same values as Intent health. So, we teamed up with the amazing:

Zebedee Management (www.zebedeemanagement.co.uk), “A specialist talent agency created to increase the representation of people who have until now been excluded in the media, including people with disabilities or alternative appearances and trans/non binary.”

Rare Select Models (www.rareselectmodels.com), “A black owned London based Modelling Agency championing diversity and inclusivity, authentically.”

We found the talented Romany on Social Fixt (www.socialfixt.org) “Bridging the gap for Black talent within the UK creative industry.”

The website has been built by the amazing Karl Allen (www.asakidesign.com) and the final design work was been created by the inspiring Katie Mihailovits (www.hilodoes.com).

And the results as you can see are completely fabulous! Thank you everyone!